11 things to do when you launch a new website
What do you need to do when you launch a new site for a new business? Getting your website to […]
It’s what you say that counts on web pages
You can design a website in 1000 different (and valid) ways, so when it comes to converting visitors to customers, the content counts.
Improve your SEO by changing WordPress permalinks
Proof (or some at least) that a shorter-tail URL structure is not always the best way to organise your WordPress […]
How redesigning your website can damage your SEO
A website redesign can uplift your site and impress your visitors, but what impact is it having on your SEO?
Where to start with WordPress SEO
Improving the SEO of your WordPress site needs to be done in a specific order to get it done right.
Why you should focus on local business SEO
Organic – or conventional – SEO is what most people think about when optimising their websites for search engines.
How to get started with local SEO
Have you ever searched for businesses in your area and seen some company listings under a map at the top of your Google search?
21 Questions To Ask Your SEO Agency
Choosing an SEO agency can be tricky, so here are some questions To Ask Your SEO Agency shortlist before you make a decision about who to work with.
10 Questions your SEO Agency should ask you
Commissioning a Search engine optimisation agency can be a difficult task, so we’ve put together this guide to 10 questions that your SEO company should ask you before they agree to take on your project.
Common SEO mistakes
There are loads of small businesses out there that have tried to implement an SEO strategy with limited success. Normally, it’s because they’re making these ten common mistakes…
SEO for small businesses
Searchworthy offers affordable SEO for small businesses. We can provide you with data-driven SEO services.
Ross & Ross Food Case Study
We’ve been working with our good friends Ross & Ross food since 2014, helping them optimise their website and improve their keyword rankings for both food products and event catering services.
What do SSL certificates mean for SEO
SSL certificates are the talk of the town, thanks to Google’s announcement that they’ll be penalising sites without them in search results. So what is an SSL certificate, do you have one and will you need one?
6 essential landing page elements
You only have one chance to make a first impression – find out how to ensure that your effective landing page wins over new customers.
Why outsourcing your SEO makes sense for SMEs
If you run your own business, there’s a very good chance you simply don’t have the time or the skill set needed to do your Search Engine Optimisation properly.
Why you can’t afford not to use an SEO agency
All the SEO resources and information you need can be found online, so, why would you use an agency? Well, this piece will prove to you that, despite what others may tell you, you actually can ill afford not to use an SEO professional.
The benefits of using an SEO agency for SMEs
There’s always a great debate over what the benefits of using an SEO agency are and whether or not they should do things on their own, or spend money by hiring an agency.
Small business SEO – why it matters
Small business SEO is a very talked about topic. Many small businesses will utilise SEO, while others seem a bit coy on the concept.
Why you need to optimise your site before you invest in SEO
Whenever a small business invests in SEO, the owners all tend to make the same simple mistake. They start investing without optimising their site beforehand.
Get more click throughs
How can you increase click through rates from searches to your website? We look at some of the ways to improve conversions.
Website consultation
Get help planning and structuring your website from the start. A well planned and structured site will pay dividends – our WordPress consultancy services can help you with this.
User Experience
Fine-tuning your website to enhance a visitor’s experience can improve conversions. Just because they have clicked through from the search, it doesn’t mean they will automatically convert.
Back links
Backlinks are a must, but they are best acquired naturally. If your backlink profile looks spammy, there’s a high chance it will badly effect your search results.
WordPress Website planning
Investing some time and budget in properly planning your website before you dive into the design will make your site more effective.
Content audit & gap analysis
Find gaps in your content to reach new audiences and expand the reach of your site. This is a provide SEO technique but does require some tools to research and plan.
What is a responsive site
A responsive site is a must-have as Google is indexing sites from a mobile user’s perspective. If your site is not responsive (aka mobile-first) you could be suffering in the search results.
Site structure review
The structure of your site and permalinks can seriously affect your rankings. It’s best to spend a good amount of time planning and implementing a solid site structure.
Website Architecture
Site structure looks at the URLs of your site to make sure they will all make sense to the search engines.
Website technical audit
A technical audit of your site will make sure that all the technical aspects of SEO are correct and there are no errors.
WordPress Content audit & gap analysis
This looks into the content you have on your site, what keywords are addressed and what content you should have on there.
WordPress Keyword research & analysis
Keyword research is about finding search terms and phrases that your site should be ranking for and what your competition is doing.
Social Media Management
An active Social Media profile is important for your website as Google looks at mentions and likes for your content.