SEO for a design agency website.

Content production, on- and off-page SEO.

Bringing in the new business enquiries.

Toast is our sister-company, so we can talk more candidly about what we do, and the time it takes.

Toast is a large design agency in the UK. With 16 staff and 100s of clients, it’s a busy agency that relies on SEO for 100% of its new business enquiries.

Toast has a range of different websites to be able to diversify its SEO targeting, and we work on all of them.

Project outline & brief.

Gain top-three positions for high-conversion keywords.

The brief for the Toast site is simple: if a keyword related to our services has commercial intent, it needs to rank in the top three.

The company’s 100% organic SEO approach requires the website to continue producing evergreen content. With constant algorithm changes and SERP flux, the company spends a significant amount of time on its websites every week.

The ongoing work includes:

  • Producing new content regularly
  • Optimising this content for SEO
  • Internal linking and backlinks
  • Content improvements and rewrites
  • Keyword research
  • Competitor research


SEO services for a design agency.

What we are delivering:

  • Regular blog post research
  • Blog writing
  • Internal linking
  • On-page SEO
  • Off-page SEO
  • Google Business setup
  • ahrefs and keyword monitoring
  • General content production
  • Ongoing optimisation (content and technical)

SEO Results

Start date: January 2018
End date: Ongoing

Get better SEO

Surfacing in the search.

Impossible images need to be found to sell their images. With lots of diverse content on the site, SEO positioning was needed to position the website both in the AI space and within the image library space.

  • Domain rank of 53
  • ahrefs rank places site in top 500,000 websites
  • 3.5K backlinks
  • 5K keywords worldwide
  • 6K traffic per month
  • 143 keywords ranking 1-3
  • 400 keywords ranking top 10
  • 50-100 warm business enquiries per month
  • #1 ranking for converting keywords such as ‘brochure designers’ etc