What is On-Page SEO for WordPress?
Mastering On-Page SEO for your WordPress site is the key to unlocking higher rankings and increased visibility.
Read more
The role of keyword research in SEO
You can’t start any SEO strategy without doing some keyword research. It’s the most important step to starting your SEO journey, without having to do too much of the heavy lifting.
Read moreOn-page SEO is the process of optimising the content of your WordPress site’s pages to give them a better chance of ranking in the search engines.
On-page SEO for WordPress takes in things like:
- The quality and length of the page text content
- The keywords in the text content
- Images on the page and their titles and ALT tags
- Internal and external links
- The page title and meta description
- Other content elements such as lists and blockquotes
- Video content (if any)
- Contents blocks with anchor links
- The structure of the content
Getting your on-page SEO correct is one of the first steps in improving your website’s overall SEO.
It’s often one of the more accessible steps, as you can ensure that any content you publish follows all the guides and rules for publishing a piece of quality content that Google (et al.) will want to rank.
It’s important to note that the quality of your article does outweigh on-page SEO efforts – it’s better to write a high-quality article and do a little on-page than write a lower-quality article and try to go overboard on the on-page SEO.