Local SEO for IT Support Company

Triumph Technologies Case Study

Total keyword rankings up 110%

Triumph Technologies came to Searchworthy in 2017 with the aim of improving their organic search rankings.

Project team

The ultimate goal is to drive more traffic to their website but to achieve this they needed greater visibility in search.

Despite owning a domain name that had been around for some time, Triumph Technologies lacked authority and organic rankings overall. Theywere missing out on some easy wins for basic local rankings. They didn’t have a lot of content on their website so the first stage was to build that up in order to get them noticed by Google and other search engines.

National Organic Rankings – September 2017

triumph 2017 stat

The Problem

Triumph Technologies weren’t ranking for many relevant organic or even local keywords so we had a lot to do.

We used our tried and tested local SEO techniques to get them ranking for local keywords. In September 2017 they were outside the top 100 for all three of their local target keywords. Triumph Technologies is based in Thame, Oxfordshire.

Local Organic Rankings – September 2017

triumph 2017 local stat

The Solution

Location-based landing pages held the key to helping Triumph Technologies rise above the competition.

We also optimised their website, added additional service landing pages, supporting blog content and case studies.

 

triumph 2018 stats

The Results

Website visibility in the national and local search has improved dramatically.

Overall engagement with the website has increased and enquiries have been received through the website via the online forms and direct telephone calls to Triumph’s head office.

Triumph Technologies now cover position zero, one and two for the location-based keyword, IT Support Thame.

They are enjoying increased visibility on page one of the search results in locations outside of their actual locality thanks to carefully crafted location landing pages.

triumph tech logo

Triumph Technologies Limited is a family run business set up in 1995 and offers a comprehensive range of Information technology (IT) services targeted at small to medium-sized organisations. 

They provide network support to the Buckinghamshire and Oxfordshire areas but in this day and age location is no barrier as Cloud and remote solutions become more popular.

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